Logo design and animation for the Carl Sagan Institute, Cornell University, Ithaca, New York.
The renowned astronomer and educator, Carl Sagan, spent his career exploring the vastness of space and reaches of human imagination. Cornell University was the home base from which he broadcast inspiration to the world. On May 9, 2015, the institute created to extend his legacy was named to honor him: Carl Sagan Institute: The Pale Blue Dot and Beyond.
The Carl Sagan Institute logo animation opens with the famous “Pale Blue Dot” image from the “Family Portrait” series of photos of the solar system taken by Voyager 1 in 1990. The request to turn the camera toward Earth was made to NASA by Carl Sagan. At the moment of the photograph, Voyager 1 was nearly four billion miles away from Earth. Carl wrote later of “our pale blue dot, a mote of dust suspended in a sunbeam.”
Starting the film with the NASA image and ending at the Carl Sagan Institute, we hitch a ride on Voyager 1 and journey back through space, returning to our familiar neighborhood in the solar system. We arrive back home equipped with inspiring ideas and advanced technologies as we continue our search for new exoplanets and fingerprints of life in the cosmos.
Ann Druyan, Lisa Kaltenegger, Carl Sagan Institute
Christo Downs, Popular Forces
ANIMATION & VFX
Mark Leiss, Kaan Atilla, Joshua Studebaker, ArsenalCreative
"At First Touch", The Sight Below
Rafael Anton Irissari (Ghostly, Sony/ATV)
Joy Fehily, Prime PR, Los Angeles